What kind of content does The Carters make?
The Carters bring a fresh, approachable vibe to home decor and DIY projects, sharing inspiring room makeovers and garden transformations on Instagram. Their content also delights with mouthwatering custom cake creations and practical organization hacks. Brands will appreciate their focus on eco-friendly products and their knack for seamlessly integrating collaborations into their engaging, visually appealing feed.
Are you a brand that鈥檚 partnered with The Carters?
Verify your partnershipWho is The Carters鈥檚 audience?
The Carters' audience is likely comprised of individuals interested in practical, aesthetically pleasing home solutions, with a strong lean towards DIY, sustainable living, and culinary pursuits. Their intent signals suggest they are actively seeking inspiration and actionable advice for their own homes and lifestyles. With an impressive 48.33% engagement rate on Instagram, significantly exceeding benchmarks like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%), The Carters demonstrate exceptional audience connection and a highly engaged community eager for their content.
Which creators are similar to The Carters?
If you're looking for creators like this creator, you'll love content that inspires stylish, sustainable living through DIY, baking, and smart home organization.
kjg home
TikTok @kjg_home 路 Instagram @kjg_home
This creator shares content about home renovations, DIY projects, and interior design. They showcase transformations of different rooms, including hallways, living rooms, and laundry areas, often featuring budget-friendly hacks and organisation tips. The creator also posts about family life, travel experiences, and personal reflections, offering insights into everyday life and their home projects.
Helen
TikTok @homewithhelenandco 路 Instagram @homewithhelenandco
This creator focuses on home renovation and decoration content. They share their experiences with painting rooms, applying wallpaper, and updating furniture. Their videos often feature DIY projects, such as creating Christmas decorations or custom craft items using machines like Cricut. They also showcase room makeovers, including guest bedrooms, kitchens, and living spaces, often collaborating with brands for home goods and tools.
Robyn Stanley
TikTok @the_house_acc 路 Instagram @the_house_acc
The creator posts videos about home renovation projects, often focusing on Victorian and Edwardian properties. They share their progress on transforming spaces, including room makeovers and DIY projects like building a home bar and restoring furniture. The content also features lifestyle aspects such as skincare routines, organising their home, and setting up their living spaces.
Frequently asked questions
Sign in to view The Carters's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with The Carters today
You can use Nutcake鈥檚 agentic tools for free. Sign up today to work with The Carters on your creator campaign.