What kind of content does BrickAway make?
BrickAway brings action figures and collectibles to life on TikTok and Instagram. Their content dives deep into franchises like Marvel, DC Comics, and popular video games, showcasing detailed posing, customisation, and realistic accessory use. From unboxing new treasures to displaying impressive personal collections, BrickAway offers a vibrant look into the world of pop culture collectibles.
Are you a brand that’s partnered with BrickAway?
Verify your partnership
Who is BrickAway’s audience?
BrickAway's audience is highly engaged, demonstrating exceptional interaction rates significantly above benchmark averages for TikTok (12.96% vs. 3.0%) and Instagram (26.04% vs. 1.5%). This suggests a dedicated community of collectors and pop culture enthusiasts actively seeking content related to action figures, unboxing, and toy photography. Their intent signals are strong, indicating a propensity to engage with product showcases, reviews, and visually appealing content. This high engagement quality presents a valuable opportunity for brands seeking to reach a passionate and responsive consumer base within the collectibles market.
Which creators are similar to BrickAway?
If you're looking for creators like this creator, target toy photographers and unboxers who engage pop culture enthusiasts with action figure collectibles.
CBT
TikTok @comic_book_things
This creator posts content primarily focused on Marvel and DC Comics characters. They often share "edit" style videos featuring different character variants and create lists, such as their top 10 Marvel characters. They also engage with interactive trends like "Your Month, Your Marvel Character".
Joe Bentham
TikTok @hzjoe · Instagram @hzjoe03
This creator focuses on content related to upcoming superhero films and television series. They discuss trailers, plot details, and casting news for franchises such as Spider-Man, Avengers, and Green Lantern. The creator also covers updates on animated and live-action adaptations of video games, like Super Mario and Minecraft, as well as other film and TV news including Dune and The Boys.
Cole Skilbeck
Instagram @coleskilbeck
This creator shares videos about various aspects of comic books and their related media. They document their progress in 3D printing a cosplay of the Agent Venom armour. They also post reactions to trailers for superhero films and video games, such as Five Nights at Freddy's and Mortal Kombat. Additionally, the creator shares content related to conventions, including trying hot sauces and exploring stalls.
Frequently asked questions
Sign in to view BrickAway's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with BrickAway today
You can use Nutcake’s agentic tools for free. Sign up today to work with BrickAway on your creator campaign.