What kind of content does steph make?
steph creates engaging makeup tutorials and skincare routines on TikTok, sharing her expertise on achieving flawless eye looks and popular lip colour combinations. Her content highlights favorite beauty products and techniques, offering viewers practical advice for their own routines. steph also provides glimpses into her personal style with updates on hair and nail transformations.
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Who is steph’s audience?
Steph's audience is likely comprised of beauty enthusiasts in GB interested in practical makeup and skincare advice. Their high TikTok engagement rate of 17.03% (significantly above benchmark platforms like TikTok at ~3.0%) indicates strong intent and a highly receptive community. This suggests followers actively seek product recommendations and step-by-step guidance, translating to high-quality engagement and potential for conversion on beauty products and tutorials.
Which creators are similar to steph?
If you're looking for creators like this creator, you'll love beauty gurus who share makeup tutorials, skincare routines, and reviews of the latest eye makeup and lip colour products.
Kristy Webley
TikTok @kristywebley · Instagram @kristywebley
This creator posts videos focused on makeup tutorials and product reviews. They frequently demonstrate makeup application techniques, such as contouring hacks and eyeshadow application. The content also includes GRWM (Get Ready With Me) videos, showcasing routines for different occasions and featuring a variety of beauty products from different brands.
Keisha
TikTok @keikeimua
This creator posts tutorials and demonstrations of various makeup looks. They often focus on creative and editorial styles, featuring bold colours and unique techniques such as using their fingers for eyeshadow application. Their content includes detailed breakdowns of the products used, covering items for base, eyes, and lips, and they also occasionally share content about personal style, including trying on new glasses and wigs.
Dori
Instagram @makeupbydoori
This creator posts makeup tutorials and demonstrations. They often showcase different makeup products and techniques, including full face applications and lip liner combinations. The creator also shares content from photoshoots and behind-the-scenes looks at their work as a makeup artist. They frequently collaborate with beauty brands and feature other makeup artists.
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