What kind of content does Shara make?
Shara crafts delicious content for food lovers on Instagram, specializing in comforting British classics and simple, approachable recipes. From hearty roasts to quick air fryer meals, her feed is a go-to for home cooks seeking inspiration. Shara also shares insightful restaurant reviews, guiding followers to the best dining experiences, making her a valuable partner for brands in the food and hospitality sectors.
Are you a brand that’s partnered with Shara?
Verify your partnershipWho is Shara’s audience?
Shara's audience is likely comprised of individuals interested in accessible, home-style cooking, with a particular leaning towards British cuisine and practical meal solutions. Their intent signals are strong, indicated by a high engagement rate of 28.59% on Instagram, significantly outperforming benchmark averages across platforms like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%). This suggests a highly invested and responsive community eager for Shara's recipe content, restaurant insights, and cooking advice, promising high-quality engagement and potential for conversion on sponsored content or product recommendations.
Which creators are similar to Shara?
If you're looking for creators like this creator, you'll find a treasure trove of simple, delicious British comfort food recipes and honest restaurant reviews perfect for busy home cooks.
Danielle & Adam
Instagram @girlcooksboybakes
This creator shares recipes and cooking demonstrations, focusing on simple and accessible dishes. They often highlight one-pot meals, slow cooker recipes, and air fryer techniques. Many of their videos feature comfort food classics like ragu, chicken and rice, and jacket potatoes, as well as baked goods such as apple crumble.
Daniel John
Instagram @daniel_johneats
This creator shares recipes for home cooking and highlights places to eat. Their content often focuses on brunch dishes, comfort food, and meals that use leftovers. They provide step-by-step instructions for dishes like creamy chicken vodka pasta, loaded hash browns, and various toast toppings. The creator also shares reviews of food products and experiences at food events.
Yinka Ogunbiyi
Instagram @foodfireandsoul
This creator posts recipes and cooking tutorials. They focus on dishes such as seafood, chicken, and baked goods like cheesecake and cornbread. The creator also shares drink recipes, including cocktails and mocktails. They often highlight specific ingredients or brands in their videos.
Frequently asked questions
Sign in to view Shara's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Shara today
You can use Nutcake’s agentic tools for free. Sign up today to work with Shara on your creator campaign.