What kind of content does Maddi make?
Maddi shares captivating travelogues on TikTok and Instagram, specializing in immersive backpacking adventures across Asia. Her content transports viewers to destinations like Thailand and Vietnam, showcasing everything from charming cat cafes to scenic sleeper train journeys. Maddi's authentic lens captures both popular attractions and the quiet beauty of everyday travel moments, offering a genuine glimpse into her global explorations.
Are you a brand that’s partnered with Maddi?
Verify your partnership
Who is Maddi’s audience?
Maddi's audience is likely composed of aspirational travelers and adventure enthusiasts, primarily interested in budget-friendly backpacking experiences in Asia. Their intent signals are strong, indicated by the exceptionally high TikTok engagement rate of 9.83%, significantly exceeding benchmarks for TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%). This suggests a highly receptive and engaged community eager for authentic travel content, visual inspiration, and practical advice. The quality of engagement is demonstrably high, pointing to a valuable audience for brands in the travel, outdoor gear, and lifestyle sectors.
Which creators are similar to Maddi?
If you're looking for creators like this creator, you're an adventurer seeking authentic travel guides and breathtaking scenic views from backpacking trips across Asia.
Kodie Murphy
TikTok @kodiemurphy02
The creator makes videos about fitness activities, travel experiences, and personal vlogs. They share moments from running routines, gym visits, and spa sessions, often highlighting their daily activities and adventures. Their content includes storytelling, reflection, and casual updates about their life.
Mia Fry
TikTok @mia.fryx · Instagram @mia.fryx
The creator posts videos about their travels to various Southeast Asian countries, including Cambodia, Indonesia, and Vietnam. They share experiences like beach trips, boat excursions, and exploring cities like Siem Reap and Da Nang. The content also features activities such as tailoring in Hoi An, visiting hostels, and enjoying local food like Banh Mi. Some posts highlight personal moments and everyday activities alongside their travel adventures.
Mason Boyle
TikTok @masonboyle99 · Instagram @masonboyle99
This creator posts videos about their daily life, including experiences such as visiting restaurants and travelling to Paris. They also share observations on everyday occurrences and discuss topics related to relationships and personal experiences. Some content features their pet bird and includes commentary on driving and traffic situations. The creator also occasionally shares updates on their music or creative projects.
Frequently asked questions
Sign in to view Maddi's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Maddi today
You can use Nutcake’s agentic tools for free. Sign up today to work with Maddi on your creator campaign.