What kind of content does Esha make?
Esha offers a vibrant blend of fashion and outfit inspiration, with a special focus on Indian and Desi aesthetics. Her TikTok content features styling ideas for various occasions, from New Year's Eve to Indian weddings, often incorporating trending challenges and Bollywood music. Esha has modelled for Raamro Style and showcases jewellery from Anowara Jewels and clothing from Nims Boutique and Edikted, sharing exclusive discount codes with her audience.
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Who is Esha’s audience?
Esha's audience is likely comprised of individuals interested in fashion, particularly those drawn to Indian aesthetics and seeking outfit inspiration. Her high TikTok engagement rate (9.49% ER), significantly exceeding benchmarks like TikTok's ~3.0%, suggests a highly active and receptive community. These followers are actively seeking styling ideas and participating in trending challenges, indicating a strong intent to discover and adopt new fashion trends. This high engagement quality presents a valuable opportunity for brands looking to connect with a passionate and responsive fashion-forward audience.
Which creators are similar to Esha?
If you're looking for creators like this creator, you'll love their blend of Indian aesthetics, outfit inspiration, and trending challenges for fresh styling ideas.
Tahera Fatima
Instagram @tahera.fatimaa
This creator shares content focused on fashion and beauty. They review makeup products, such as multipurpose sticks and matte lipsticks, and discuss various clothing styles, including modest fashion and traditional Indian wear. The creator also shares personal lifestyle content, like enjoying coffee and pastries, and posts about hair care routines and perfume selections.
Abi K
TikTok @abiii_k_
This creator shares videos featuring fashion outfits, often highlighting specific clothing items and brands. They showcase various styles including dresses, jeans, and accessories from retailers like Boohoo, Primark, and Missguided. The content also includes videos with a focus on traditional Indian attire, particularly sarees, often styled for festive occasions and weddings. Some videos feature trending sounds and aesthetics associated with Tamil culture.
Misha Hudda
Instagram @mishahudda
The creator shares content about fashion and beauty. They review makeup products, such as lip oils and mascaras, and discuss skincare items like eye patches. The creator also posts about fashion, including dresses, upcycled pantsuits, and designer watches. They also share travel vlogs and discuss services for shopping and shipping from India.
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