What kind of content does Food by Bethany make?
Bethany's Instagram feed is a vibrant exploration of delicious and photogenic food, with a special emphasis on showcasing the best of Scottish produce. Brands can expect engaging content featuring mouth-watering recipes, from comforting pies to delicate baked goods, alongside honest and detailed reviews of restaurant dining experiences. Bethany offers a visually appealing and authentic look into the world of food, perfect for partners seeking to connect with an audience that appreciates quality ingredients and culinary artistry.
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Who is Food by Bethany’s audience?
Food by Bethany's audience is likely comprised of individuals interested in culinary exploration, from home bakers seeking inspiration to diners looking for restaurant recommendations, with a strong leaning towards those interested in Scottish produce. Their high Instagram engagement rate of 4.50% significantly surpasses benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly receptive and actively participating community. This suggests strong intent signals around recipe adoption, product interest, and dining out, promising high-quality engagement and conversion potential for relevant brands.
Which creators are similar to Food by Bethany?
If you're looking for creators like this creator, you'll find them perfect for audiences who love delicious food reviews, easy recipes, and celebrating the best of Scottish produce and dining.
Sophies Slice
Instagram @sophies_slice
This creator posts videos about food, often sharing recipes for dishes they have made. They also review restaurants and cafes, particularly those in Edinburgh. Their content includes a variety of meals, from curries and salads to baked goods and cocktails. They also share tips on meal prepping and making homemade sauces.
Margi Eats Edinburgh
Instagram @margieatsedinburgh
This creator shares recipes for a variety of dishes, including slow cooker meals, baked goods, and comforting classics. They often provide detailed instructions and ingredient lists for their recipes. The creator also posts about dining experiences at restaurants and cafes, often highlighting new menu items or special occasions like festive meals. Some content features sponsored product placements and collaborations with food brands.
Finding the Feed Rebecca
Instagram @findingthefeed
This creator posts videos about food and drink. They frequently review restaurants in Edinburgh and Glasgow, showcasing dishes like pizza, pasta, steak, and seafood. The creator also shares content from spa days and hotel stays. They often include details about special offers and dining experiences.
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