What kind of content does ab make?
ab offers a relatable and authentic glimpse into her life, primarily on TikTok. Her content centers around pregnancy journeys, sharing personal updates and experiences. Beyond that, she invites followers into her daily routines, featuring everything from cleaning hacks and beauty tips to exciting unboxing hauls. ab also enjoys engaging with trending challenges and sharing personal reflections, making her a warm and approachable presence for brands looking to connect with an engaged audience.
Are you a brand that’s partnered with ab?
Verify your partnership
Who is ab’s audience?
The audience for ab is likely comprised of individuals interested in relatable, everyday content centered around pregnancy, personal milestones, and trending lifestyle topics. Their high TikTok engagement rate (7.55% ER, significantly above the ~3.0% benchmark) signals a highly invested and responsive community. This suggests strong intent to consume and interact with content, indicating a high quality of engagement and potential for brand partnerships seeking authentic connection with expectant parents and those navigating similar life stages.
Which creators are similar to ab?
If you're looking for creators like ab, you're likely interested in relatable pregnancy journeys, daily life vlogs, exciting unboxings, trending content, and celebrating personal milestones.
Emma Nicholson
TikTok @emmanicholson.7
This creator shares content focused on personal development and self-improvement, often discussing mindset shifts and the importance of investing in oneself. They also share lifestyle content, including 'what I eat in a day' videos, often related to pregnancy, and reviews of beauty products such as perfumes, skincare, and tanning lotions. The creator also provides motivational messages and discusses personal experiences with overcoming addiction and finding spiritual strength.
megsmotherhood
TikTok @megs.motherhood
The creator posts videos about everyday life, including family and personal experiences. They share insights into their pregnancy journey, seeking advice for newborns and discussing family meals. The content also touches on relatable car issues and humorous observations about artificial intelligence. Additionally, the creator engages with popular culture, referencing TV shows and films.
Danielle Lou
TikTok @daniellelou2
This creator posts videos about their pregnancy journey, sharing updates on their bump and milestones. They also showcase shopping hauls from various stores, including baby items and clothing for their children. Other content includes preparing for holidays like Halloween and revealing the gender of their baby. The creator shares personal memories and promotes baby-related products and events.
Frequently asked questions
Sign in to view ab's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with ab today
You can use Nutcake’s agentic tools for free. Sign up today to work with ab on your creator campaign.