What kind of content does Annabel make?
Annabel crafts vibrant, accessible content centered on nourishing recipes for both meals and desserts. Her Instagram and TikTok feeds showcase delicious, gut-friendly dishes emphasizing high-fiber and high-protein ingredients, from hearty breakfast bowls to decadent yet healthy chocolate mousse. Annabel's approachable, step-by-step guides make healthy eating and meal prepping a breeze for her audience.
Are you a brand that’s partnered with Annabel?
Verify your partnership
Who is Annabel’s audience?
Annabel's audience is likely health-conscious individuals in GB interested in nutritious and satisfying meal options, particularly those seeking dessert recipes that align with gut health and high-protein/fiber goals. Their intent signals are strong, indicated by an exceptional engagement rate (ER) of 5.12% on TikTok, significantly outperforming the benchmark (3.0%). While her Instagram ER (1.96%) is also above benchmark (1.5%), the TikTok performance suggests a highly receptive and engaged community eager for her content. This indicates a high-quality audience that is actively seeking and responding to her recipe recommendations.
Which creators are similar to Annabel?
If you're looking for creators like this creator, you'll love content that makes healthy eating, gut health, and delicious high-fiber, high-protein desserts simple and accessible.
Leah Eve
TikTok @leaheverecipes · Instagram @leaheverecipes
This creator posts videos focused on preparing healthy meals and desserts. Recipes include items like overnight oats, chocolate bounty bites, and cinnamon swirls, often highlighting budget-friendly options. Many videos feature low-calorie or high-protein alternatives to traditional treats. The creator also shares tips on meal prepping and saving money, sometimes linking recipes to financial goals like saving for a house.
Gina Burgess
TikTok @georginaburgess_ · Instagram @georginaburgess_
This creator shares recipes for plant-based dishes. Their content features a variety of meals, including breakfast options like baked oats and overnight Weetabix, as well as lunches and dinners such as crispy rice salads and air fryer spring rolls. They also post recipes for vegan desserts and baked goods. The creator occasionally shares personal updates with their audience.
Ayat Sleymann
TikTok @momnutritionist · Instagram @momnutritionist
This creator shares recipes focused on healthy eating, including meal prep ideas and quick, easy meals for busy weeks. They often feature high-protein options, such as cottage cheese snacks and lentil soup. The content also covers topics like healthy grocery hauls, daily habits for well-being, and supplement routines.
Frequently asked questions
Sign in to view Annabel's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Annabel today
You can use Nutcake’s agentic tools for free. Sign up today to work with Annabel on your creator campaign.