What kind of content does Kausar Raja make?
Kausar Raja crafts mouthwatering recipes across TikTok and Instagram, showcasing everything from decadent baked goods like cookies and pies to hearty main courses and crowd-pleasing appetizers. Their content is perfect for everyday meals and special occasions, with a particular focus on delicious dishes ideal for Ramadan and Iftar. Brands looking to reach an engaged audience interested in home cooking will find Kausar's approachable and flavorful approach to be a perfect fit.
Are you a brand that’s partnered with Kausar Raja?
Verify your partnership
Who is Kausar Raja’s audience?
Kausar Raja's audience is likely comprised of home cooks and aspiring bakers, actively seeking culinary inspiration, particularly for everyday meals and festive occasions like Ramadan. Their high engagement rates (TikTok 5.38%, Instagram 4.13%) significantly outperform platform benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating a highly receptive and interactive community. This suggests strong potential for driving product adoption and brand loyalty among users who are not only consuming content but are also actively participating and likely to convert on recommendations.
Which creators are similar to Kausar Raja?
If you're looking for creators like this creator, you'll find delicious recipes perfect for home cooks seeking inspiration for main courses, snacks, and baking, especially during Ramadan.
Masarra
TikTok @simplymasarra · Instagram @simplymasarra
This creator shares recipes for a variety of dishes, often inspired by Middle Eastern and Mediterranean cuisine. Their content includes tutorials for main courses such as chicken wings, shawarma, and doner kebabs, as well as pasta dishes and stews. They also post recipes for desserts, smoothies, and dips. Many of the recipes are presented as being easy to make and suitable for Ramadan iftar and suhoor meals.
Cooking With Zainab
TikTok @cookingwzainab · Instagram @cookingwithzainab
This creator shares recipes for a variety of dishes, often with a focus on comfort food and quick meal ideas. They provide step-by-step instructions and ingredient lists for dishes such as roast lamb, crispy salmon bowls, and cheesy chicken karahi. Many of their recipes are suitable for Ramadan, with options for Iftar and suhoor preparation. They also share posts about desserts, including brownies and cheesecake hacks, and breakfast ideas.
Cookwithmi
TikTok @_cookwithmi · Instagram @_cookwithmi
This creator shares recipes and food hacks, often focusing on Asian-inspired dishes and comfort food. They frequently feature halal meat options and sometimes incorporate regional specialities like Sarma and Jamaican oxtail stew. Their content includes quick meal ideas, such as mango sticky rice made with rice pudding, and creative twists on classics like Mi Goreng sandwiches and Udon Carbonara. The creator also explores different ways to prepare dumplings, from skewers to noodles and lasagna.
Frequently asked questions
Sign in to view Kausar Raja's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Kausar Raja today
You can use Nutcake’s agentic tools for free. Sign up today to work with Kausar Raja on your creator campaign.