What kind of content does Helin make?
Helin crafts a dreamy lifestyle aesthetic on Instagram, blending aspirational self-care routines and chic home decor with a signature pink, cozy, and Pinterest-perfect vibe. Her content shines with seasonal themes, from festive holiday decor to refreshing summer sips, offering a delightful glimpse into curated shopping experiences and simple, delightful recipes. Brands seeking to connect with an audience that values beauty, mindful living, and stylish home inspiration will find a perfect partner in Helin's visually cohesive and engaging feed.
Are you a brand that’s partnered with Helin?
Verify your partnership
Who is Helin’s audience?
Helin's audience is likely comprised of individuals interested in aspirational lifestyle content, particularly within the UK. Their engagement signals suggest a strong intent to discover and potentially purchase products related to self-care, home decor, and seasonal trends, as evidenced by her exceptionally high Instagram engagement rate of 15.42%, significantly outperforming benchmarks like TikTok (3.0%), Instagram (1.5%), and YouTube (2.0%). This indicates a highly receptive and active community, offering excellent potential for brand partnerships focused on product discovery and lifestyle integration.
Which creators are similar to Helin?
If you're looking for creators like Helin, you'll love lifestyle influencers who share self-care tips, home decor inspiration, and seasonal shopping guides for a cozy and curated life.
mcr.gal
TikTok @mcr.gal · Instagram @mcr.gal
This creator shares content focused on skincare routines and beauty products, often featuring sponsored items. They also post about fashion, particularly pyjamas and loungewear, sometimes with discount codes. Many videos showcase aspects of a 'girly' or 'aesthetic' lifestyle, including home decor and seasonal themes like Christmas. They also share glimpses of their daily routines and personal preferences in beauty and home goods.
byjadene
TikTok @byjadene
This creator shares glimpses of their life during December. Their content features festive themes, including decorations and winter activities. The videos often showcase a 'Christmas aesthetic' and 'Pinterest aesthetic' style. They offer 'Christmas inspo' for viewers.
SundyP
TikTok @sundyp · Instagram @sundyp
This creator shares videos focused on seasonal changes and cozy aesthetics, often featuring reading sessions. They capture moments like springtime, autumn days, and winter nights, highlighting the atmosphere of different times of the year. The content includes routines such as reading before bed and morning setups. They also share personal reflections and observations about daily life.
Frequently asked questions
Sign in to view Helin's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Helin today
You can use Nutcake’s agentic tools for free. Sign up today to work with Helin on your creator campaign.